The growth platform for B2B technology CEOs

The growth platform
for
B2B technology CEOs

LAUNCHING SUMMER 2026

FOR MEMBERS

Benchmark insights, proven growth expertise, one to one coaching, valuable events and a trusted peer community for exceptional CEOs

Insights

Performance benchmarks showing where you stand vs peers

Expertise

Playbooks, frameworks and experts to help act on the insights

Coaching

One to one support for the CEO, not just the business

Events

Member gatherings which educate, inspire and connect

Community

Access to peer network

THE REASON

Improving visibility to drive growth

Tech CEOs make high-impact decisions every day.
Most are missing one critical input - a clear, objective view of how their business performs against comparable companies.

Boards see one business in detail. Advisors bring their opinions with agendas. Peers bring generalised perspectives. None provide unbiased comparisons grounded in comparable data.

Ascent gives its members that clarity. Members confidentially share a defined set of performance metrics each quarter. That data is anonymised and benchmarked to show how each business performs against peers, averages, and best in class operators.

The result

Knowing what is working, what is not and where attention will have the greatest impact.

Access to private equity level business intelligence

Tenzing is a leading European private equity firm with a decade of focus on high growth B2B technology companies.

80+ investments have allowed Tenzing to develop exceptional tools to identify consistent pattern recognition across revenue growth, sales efficiency, customer characteristics, positioning, pricing, and operations.

These insights and expertise are being made available to every member of the Ascent platform without the need to give up any equity or control.

80+

Portfolio Investments

£900M

Fund Ill committed capital

10+ years

of B2B technology focus

WHO'S BEHIND ASCENT

Bringing together two partners to deliver unique value to its members

A combination of institutional Private Equity capability and authentic entrepreneurial experience forms the foundation of the Ascent platform.

Tenzing

Tenzing brings the skills, discipline, and capability expected of a leading European investment firm. This includes deep experience in benchmarking performance, identifying value creation levers, applying operational rigor, driving sustained growth and maximising the outcome of any value event. Ascent leverages all of these capabilities to deliver as much value as possible to each of its members in their pursuit of growth.

Riordan Maynard

Riordan Maynard built a global B2B technology business from minimal capital to approximately $200m enterprise value. He also spent nearly six years in an American prison for tax offences—an experience that profoundly shaped his understanding of resilience, accountability, and leadership under pressure. Together, these give him a distinctive perspective on both business growth and the personal challenges faced by CEOs.

EXCLUSIVELY FOR TECHNOLOGY CEOs

Built exclusively for the person at the top

Ascent is not a networking club. Its goal is to empower its members with tools to help drive exponential growth and maximise value.
Designed specifically for CEOs or Founders of Mid-sized B2B technology companies that are headquartered in the UK or Europe that have full board-level responsibility for performance and outcomes.
Analysis

Insights, benchmarks, and data research. Know where you stand.

Authority

Expert guides with proven skills. Focussed one to one coaching. 

Association
Peer community, anonymised shared data, curated events.

What the member gets

Everything you need to grow with confidence

Insights

Quarterly benchmark reports showing performance across a set of valuable metrics. Anonymised, objective, comparative.

Expertise

Proven frameworks, playbooks, tools, and best in class experts to transform performance.

Coaching

One to one coaching around leadership, culture building, decision making, mental resilience, and personal growth.

Events

Curated in person and virtual events. Educational, inspiring, enjoyable. High quality and worthy of the members time.

Community

Informal interaction between members to provide ideas and support from true peers.

Access to the Ascent Platform comes from the payment of a monthly fee and agreement to provide a simple set of performance metrics each quarter from which the benchmarking reports for all members are prepared and distributed. Membership is strictly limited to CEOs or Founders of medium sized technology organisations based in the UK and Europe.

SECURITY & CONFIDENTIALITY

Your data stays yours

Member submitted performance data is kept confidential, encrypted, and never shared in identifiable form.
Benchmarks are anonymised and aggregated. No individual company data is ever disclosed.
Anonymised

Client identities, divisional structures and revenue breakdowns are anonymised prior to any external-facing materials or demonstrations.

Confidential

All commercial data including revenue, margin & sector performance remains subject to strict NDA terms and controlled distribution.

Encrypted

All client financial data, including revenue and other figures, are encrypted at rest and in transit using AES-256 enterprise-grade protocols.

FOUNDER MEMBERSHIP

Help shape Ascent from day one

We are opening a limited number of Founding Memberships for CEOs who want to help define how the club works and what it becomes.
Influence over benchmarking metrics
Recognition as a Founding Member
Membership in high trust peer group
First confidential benchmark reports
Expertise and coaching priority
Exclusive Founding Member Events
1.
Apply

Submit a short application – below     

2.
Meet

Confirm interest with Ascent founder

3.
Join

Accept Founding Member invitation

APPLY

Request an invitation to join

Ascent
Heddon House
149-151 Regent Street
London
W1B 4JD